Currently, natural or organic cosmetic product do not extremely offer any additional benefit for customers. For the few firms World Health Organization try to truly create 'organic' or 'all-natural' product, their finished product are mostly functionally inferior to mainstream products. This is the trade-off of natural or organic products. That and a much higher cost for an typically inferior product. However, this trade-off could also be worthwhile for a few individuals. And, because the demand for these styles of product still grow there should be enhancements in performance and a call in value.